our team

Sandi: APR & President Bulldog Strategy GroupSandi Poreda, APR, President

As one of only a few thousand nationally accredited public relations professionals, Sandi is always looking for new or better ways to connect with people and help them tell their story.

She’s one of those weird people who really like to work under pressure, which comes in handy when she’s helping a client navigate a crisis. She says it’s hard to explain, but things get really clear and calm for her in these moments.

Prior to her work in the private sector for the past two years, Sandi served the state of Florida in several capacities, including Communications Director for a state licensing agency and the Florida Attorney General’s Office. During her time in the Attorney General’s Office, Sandi helped define the office as a leader in the war on cybercrimes against children, which earned recognition from Oprah Winfrey. She was also responsible for managing the office’s national exposure on numerous multistate litigation efforts, including a constitutional challenge to the Affordable Care Act. These years of service gave Sandi valuable experience balancing the demands of precise legal strategies with public relations initiatives.

In addition to her work in the public relations industry, Sandi volunteers, fosters and fundraises for local animal rescue organizations; she also serves on the Board of Directors for the Leon County Humane Society and the Capital Area Chapter of the American Red Cross. She earned her Bachelor’s Degree from Florida State University, where she currently serves as an adjunct professor for the College of Communication & Information.


Jena Glantz, Creative Director

COFFEE. DESIGN. SLEEP. REPEAT.
Jena Glantz has been designing creatively since high school, starting out with charcoal pencils and conte crayons and dabbling in jewelry making. She pursued her passion and graduated from the University of Florida with a Bachelor of Science degree in Advertising with a concentration in Graphic Design. She uses her design experience and skills in her current position as Communications Director for the Florida Osteopathic Medical Association where she has been for the past 16 years. She also taught herself website design.

In addition to her work for the Florida Osteopathic Medical Association, Jena works as a freelance designer for several clients including the Florida Physical Therapy Association, the Tallahassee Quarterback Club Foundation Inc., the Law Offices of DeThomasis & Buchanan, Alan Suskey Consulting and more.

Jena is a member of the Florida Public Relations Association’s Capital Chapter and has donated her time to several design projects for the Association. In her spare time, she designs prints for her Etsy Shop, Design Creatives. Jena is married and has two beautiful boys.


Teresa Coulter, Content Manager

As the content manager for Bulldog Strategy Group, Teresa loves the role of handling anything and everything that comes her way. Her favorite thing about public relations is that every day is different, and that life is best when unpredictable. She has worked as a communications associate and digital coordinator across the Tallahassee political field and has extensive experience with social media management, media relations, website management and public relations writing.

Teresa has an undergraduate degree in public relations from Florida State University. After obtaining her bachelor’s she immediately began pursuing a graduate degree in Integrated Marketing Communications where she completed her thesis on Organizational Identification Theory. She currently serves as an adjunct instructor of strategic communication at Flagler College.

Teresa believes the key to success in life is eggs for breakfast every morning and hanging out with a kitten every night. She loves to write, dance and eat. In her free time you’ll find find her hanging out with her cat, working out at the gym or creating the perfectly themed party.


Kate Blosser, Design & Storytelling

When she was 16, Kate shadowed a graphic designer for a class project and it was love at first font. She chased that love, studying communication and creative writing at the University of Central Florida.

Kate covered economic trends in Florida before joining FSU Campus Recreation, where she works as the Assistant Director of Media, Communications & Marketing. Outside the office, she is a freelance designer and copywriter for clients across the Sunshine State and beyond.

As a self-taught designer, Kate is testament to the power of coffee, YouTube tutorials and a little patience. She is a member of the Junior League of Tallahassee and designs for City Church. She is pursuing her Master’s in Public Interest Media Communication from Florida State University. In her free time, you can find her quilting, Netflixing or at yoga.


Ashley Barrow, Digital Designer

As a creative at heart, Ashley Barrow focuses on artistically constructing websites that stand out from the competition. By envisioning each website as a digital home for her clients, she marries design and functionality into each project. Helping businesses achieve their marketing goals in an innovative way is her passion.

Ashley has a B.S. in Political Science and Public Administration from Florida State University, but chose to focus on web design and digital marketing after graduation. As a mostly self-taught designer, she revels in learning new and exciting ways to incorporate the latest in design and UX. Outside of work, Ashley enjoys traveling the world, frequenting live music shows, exploring North Florida’s natural attractions and hosting dance parties with her husband and two cats.


alexAlex Buss, Content Specialist

Alex Buss is very effective when it comes to communicating with the people in the community. She has a strong work ethic and will take on any task with a positive attitude.

In 2014 Alex graduated from Florida A&M University with her Bachelor of Science degree in Public Relations. She uses her journalistic writing skills to write and enhance written web content. As our Content Specialist, Alex pays close attention to detail to make sure the most important, relevant, and correct information is released to the public.

Alex is passionate about helping animals. She has been volunteering with the Leon County Humane Society since 2014, where she also interned during college. Alex wrote news articles for LCHS, and helped manage their events.

You may see Alex out riding her mountain bike on the trails with her rescue dog. She loves painting, crafting and building. Alex believes that yard work builds character. She is often outdoors helping her family maintain the lawn or the flower beds. Alex isn’t afraid to get her hands dirty. Work is work and Alex typically volunteers to help get the work done.


Lily Henkel, Social Media Manager

Passionate about writing and digital design, Lily enjoys the strategic planning, writing and creativity that goes into the creation of social media content for Bulldog Strategy Group’s diverse clientele. Lily also currently serves as the News Editor of the FSView & Florida Flambeau, FSU’s independent student newspaper. Her work in public relations began at Mattice & Mattice Real Estate three years ago, and she has since gained experience through internships at Sachs Media Group and FSU’s College of Communication and Information.

Outside of her professional endeavors, Lily can be found outdoors in her hammock with a good book or on a run. She doesn’t currently have a dog, but is a canine enthusiast in every sense and is known for rerouting her running routes to cross paths with nearby pups. Always on the lookout for a great Netflix series, she takes recommendations on a rolling basis.


Ella : Customer Appreciation, Bulldog Strategy GroupElla Poreda, Customer Appreciation

Rescued from her life as a street dog some years ago, Ella’s got a pretty cushy job now, all things considered. Always quick with a kiss, she reminds us that there’s always more to someone than what meets the eye, and that kindness counts.

Our team is pretty passionate about supporting local rescue groups. If you’re looking for a new member of your family, check out Last Hope Rescue in Tallahassee or your local Humane Society or animal shelter.